Bower is happy to announce Geoff Charles, founder and CEO’s appointment to the Equity Release Council Standards Board, whereby he will represent the larger advisor companies within the industry.
This Equity Release Council appointment reflects the extensive experience and knowledge Geoff has acquired over the last 16 years, running and developing a company that puts the customer’s safety at the very heart of all their activity.
Bower, established in 2006, is a multi-award winning national independent advisory company, helping customers understand how equity release may help them whilst appreciating the complexities and nuances of the products available.
Commenting on this new appointment, Geoff Charles said
“I am honoured to have been chosen from a number of large and prestigious companies in our industry to be the voice and representation of what is one of the most important aspects of our industry, Standards and Compliance. The extensive safety measures the Council has implemented over the years are instrumental in the growth of our sector along with the safeguards for customers which in turn has increased confidence and assurance for many across the whole value chain. It is essential that this work and commitment continues as the market grows and a holistic approach with input from all interested parties is vital to maintaining excellent industry standards”
With outstanding customer reviews and winning the Platinum Trusted Service Award for several years from FEEFO, it is evident that customers really appreciate a company that goes that extra mile.
Trust Honesty and Service is the ethos that runs throughout the company and compliance structures, standards and implementation are essential to the safety of all concerned, so it is, therefore, a natural position for Geoff to fill to help represent the advisory community within the equity release industry.
