Our Commitment
We want you to feel unwaveringly confident in your choices, regardless of whether the right route includes an equity plan or another more suitable home finance product. We’ll be with you every step of the way to discuss your options on your terms, at your preferred pace, in a way that makes you feel comfortable, reassured, and heard.
About Bower
Bower Home Finance is more than one of the most established and recognised independent companies in the equity release advice space.
With advisers based all over the UK, we’re a dynamic group of financial experts who thoroughly understand the market, the economy and the latest regulations – and, most importantly, we know how to use this knowledge and expertise to help you get to where you want to be.
Each of our expert advisers work tirelessly to make sure you receive the highest quality financial guidance and support – without any pressure to proceed. In fact, we would rather advise you not to go ahead than provide you with the wrong product or service.
We want to make sure you always feel in control of the decisions you’re making, and the financial path you’re forging for yourselves and your families.
Our Mission
It is our mission to give every UK homeowner in retirement or those approaching retirement the face-to-face advice, support so they can consider their later life options with expert advice. With decades of combined experience, our local equity release advisers are on hand to help you through your equity release journey from your initial enquiry to completion.
We always recommended you have a free, no-obligation appointment in the comfort of your own home so you can ask us questions, discuss your alternatives and basically find out if equity release is the right option for you. And if it helps you feel more comfortable, you can invite family or friends along too who can ask questions of their own and offer you further support in your decisions.
Our Senior Leadership Team
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Geoff Charles
CEO
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Andrea Rozario
CCO
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Mark Draffan
Director
Geoff Charles CEO
Geoff Charles, Bower Home Finance’s founder and Chief Executive. Over the years, Geoff has steered the company to become one of the few truly national market leaders in equity release. He’s the driving force behind Bower Home Finance’s core values – Trust, Honesty, and Service – and is devoted to ensuring our customers receive the best advice from staff who are genuinely happy and fulfilled in their work.
Andrea Rozario CCO
Andrea Rozario, Chief Corporate Officer. Andrea has decades of experience in the financial industry and boasts a long history in the equity release market. She was formerly Director General of the Equity Release Council, and its predecessor, Safe Home Income Plans (SHIP), the trade body for the equity release industry. Andrea brings her wealth of experience to Bower Home Finance in setting ethical and consumer protection standards within our industry.
Mark Draffan Director
Bower Partnerships
Our Partnership division maintains an ever-expanding network of introducers. Andrea Rozario is continuously working with the mainstream and industry media as both a commentator and writer, often featuring in the national press. In fact, Bower Home Finance is often quoted in newspapers, including the Times, the Telegraph and the Daily Mail.
Bower Home Finance is a proud member of the Equity Release Council and adheres to and promotes the standards of the Equity Release Council.
Our Customer Reviews
IMPORTANT TO KNOW
At Bower Home Finance, we will understand your unique circumstances and advise you to ensure you are receiving the best plan to meet your objectives. There are plans that allow you to make voluntary repayments and move home, subject to lender criteria. However, early repayment charges may apply in certain circumstances.
Bower Home Finance provides independent, impartial whole of market equity release advice with an award-winning customer service experience. Initial advice is provided at no cost to you and without obligation. Only if you choose to proceed and your plan completes, would a typical advice and administration fee of £1,695 be payable.
Equity release requires paying off any existing mortgage. Any money released, plus accrued interest to be repaid upon death, or moving into long-term care. Equity release will reduce the value of your estate and your entitlement to means-tested benefits now or in the future, and impact long-term care funding. If you are considering equity release, we strongly recommend that you read our Equity Release page carefully and talk to one of our specialists before deciding if you wish to proceed.
To find out more about any of the products and the service we provide, please call us on freephone 0800 411 8668, request a call back, email us, or use our live chat on our website.
Please be aware that equity release may involve a home reversion plan or lifetime mortgage which is secured against your property. All features and risks are thoroughly explained in your free personalised illustration.